Email Signatures

Have you set up an email signature for your business?

An email signature with your web address looks professional and is easy to set up.  Email Signatures are a great way to reinforce your branding and provides instant contact  information for the reader. If you are not sure how to set up an email signature use the “Help” function in your Microsoft Outlook, Microsoft Express or whatever you are using.

You can change the size and color of the font, add your logo and finally your web address. Make sure you test it and that the link works!

3dotsWith the amount of junk mail and scams out there if you are serious about creating a professional image you will go to the effort of making up an email signature that include all the details of your business and your web address. I personally find it hard to take an email seriously if there is no ownership. If someone is asking me for a quote or a website question I am much more likely to take the enquiry seriously if I know that I am dealing with a real person from a real business.

If you have multiple interests to do with your business you can make up multiple email signatures to suit each one. Pick one as the default and use it for your most common enquiries and then the other ones you can select and use them when necessary.

If you want to add your facebook, twitter, linkedin, google+ or pinterest links this is a great place to do it. In my signature I have stuck with text links but you could easily add your favorite social icons/images and link them to your accounts.

If you would like to have more than one email signature set up – for example one for your friends, one for your business this is possible too.

Set up multiple email signatures and whoever you send the most emails too make this the default. When you want to change the email signature just right click and select the one you want to use.

Not only can you set up the email signature with your business details but you can also promote any specials or other information your client may be interested in. Once the special or promotion has finished just remove/delete it from your email signature.

As an example here’s my email signature:


Regards, Megan

Megan McDonald

(03) 9812 2972

Solutions Indata
Professional Websites


Like us on Facebook
Follow us on Twitter
Find us on Google+ and Pinterest


How to get more likes on your facebook page

If you are new to facebook and have set up a page for your business and unsure of how to get new “likes” you will know that you have to be proactive. If you don’t post anything, like other business pages or comment no-one is going to want to stay in touch with you.  And when talking about numbers it is a good idea to keep in mind that some smaller businesses will naturally only have a few liking their pages while others will have thousands. Some of this depends on what you are selling and how  much time and resources you have to put into working on your Facebook page. It does take time but it is up to you whether  you post something daily,weekly, monthly or quarterly.

Ideas  to improve the numbers of likes on your Facebook page. 

  • Add Facebook Icons on your website
    Add a Facebook icon or “find us on Facebook button” to your website. Link to your Facebook account from this button and put on a prominent place on your website.Find Solutions Indata on Facebook
  • Add a Facebook social plugin box to the home page or some of the prominent pages of  your website Website. This will display the latest post that has been put up on your facebook account.  As well as being more prominent to get new likes, This can be used to inform customers of  the latest news , and also has a roll on effect with showing up in Google search results.

Ask  all your Staff to  like the page, ask your clients to like the page, ask your friends, family – ask everyone you come in contact with…you don’t get if you don’t ask!

  • Promote your Facebook  page on everything that is seen by the publicMake sure EVERY business card, email signature, brochure, sign has a Facebook icon ( Facebook has a page where you can get the official logo to use for print – google “facebook official logo“) and link to your facebook business page with the URL – for example this is the link for Solutions Indata’s Facebook page – on it.
  • If you already have a mailing list  – make sure there is a link to your Facebook page on this and ask for “likes”.Once this is done it is a matter of continuing to be proactive with creating regular posts on Facebook about whats going on with your business ,  tips etc.  and commenting on other facebook pages.